China Rendez-Vous Ltd, organizer of China’s leading luxury yacht and private jet show, plans to add a show in Tianjin to lure potential buyers from North China.
Hainan Rendez-Vous, the Hong Kong-based company’s annual event in coastal Sanya which drew some 15,000 visitors last year, is scheduled for April 5-8. The new Tianjin show is scheduled for September 6-9, and is expected to draw about 5000 visitors.
"As the nearest beach city to Beijing, I think Tianjin will be a very successful weekend boating destination," said Delphine Lignieres, chief executive officer of China Rendez-Vous.
She said the Tianjin show will target wealthy consumers in North China, which has the country’s highest concentration of multimillionaires. There were 170,000 multimillionaires living in Beijing in 2011, 17.7 percent of the nation’s total, according to the Hurun Report.
As many as 130 yachts, including jumbo models longer than 50 meters, and 21 private aircraft have been confirmed for the show at Sanya. The exhibitors include ten Chinese boatyards.
"We are happy to see more and more Chinese brands attending our events," Lignieres said.
The Tianjin event will include a boating lifestyle show, a classic car rally, and a beach polo match. The number of exhibits for the Tianjin show has not been announced.


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