Sanya hotels launch promotional offers to lure tourists during offseason
Sanya’s star-rated hotels are launching special promotion programs to encourage tourists to consider making Sanya their holiday destination during the May-September offseason.
Most star-rated hotels in the Sanya Bay, Yalong Bay and Dadonghai areas have seen a 20% to 30% drop in occupancy rates since the end of the May Day holiday.
A marketing executive at Ocean Sonic Resort Sanya in Sanya Bay said that the hotel’s occupancy rate is less than 50 percent currently, a significant drop compared to that of the May Day holiday.
In an effort to boost business, the hotel is offering a three-plus-one promotion and guests who stay for four nights will get the fourth night free.
To cope with the off season, each hotel is offering personalized packages for tourists, including plenty of activities geared towards family and youth for the upcoming Children’s Day holiday, low-carbon food packages for healthcare guests, and accommodation + tourist attraction offers for outdoor enthusiasts.