According to the Sanya Transportation Department, the number of registered car rental companies in Sanya currently reached more than 200 due to the car rental industry having no access threshold and a lack of regulation.

Facing strong competitive pressures, many car rental businesses have started to force down car rental service prices, pushing the entire industry into a price war.

According to more than 10 car rental companies in Sanya, the car rental service market is growing with the increasing development of self-driving travel to Sanya. A lack of regulation, the complicated and long process of transferring foreign driving licenses to Sanya driving licenses, and the low price competition are all heavily influencing the current development of the car rental industry in the city.

Some industry insiders of the Sanya car rental market suggested creating a comprehensive regulatory system and establishing a multi-sectoral cooperation mechanism to better regulate the car rental market.

Liu Chong, the vice director of the Sanya Transportation Department, explained that they had taken note of the current existing problems in the Sanya car rental market and ceased to accept any new registrations the car rental companies in an effort to limit the number of car rental companies and clean up the industry.

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