Jointly hosted by Sanya Tourism Development Commission and Sanya Tourism Association, the Forum for 2013 Sanya Tourism was held in Yalong Bay on May 16th. More than 120 hotel general managers, sales directors and other relevant people attended the meeting.

The forum provides a platform for participants to exchange ideas and discuss the potential for the development of Sanya’s hospitality industry in the future.

Based on the theme of “flourishing tourism to aid Sanya’s economic development”, participants discussed the city’s tourism brand, planning, marketing, culture and tourist sources and vacation programs.

According to Zhou Chunhua, the Director of the Sanya Tourism Development Commission, tourism during the off season requires effective partnerships between government, local communities and the hospitality sector in order to truly thrive. Besides, a variety of hotel skills and service training programs are necessary in preparation for the high season.

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