On December 12th of last year, the China (Sanya) International Rose Festival kicked off at Yalong Bay International Rose Valley. The newly established scenic spot has attracted thousands of photographers, visitors and business seekers, which indicated a thriving rose industry scene in the city.

Located at the Yalong Bay Tourist Resort, the International Rose Valley occupies a land area of 2,755 mu.

According to the local government, the Rose Valley not only acts as a tourist draw, but also as a market tool for the region’s flourishing floricultural industry.

With an ideal climate and soil conditions, Sanya fills the domestic market blank for rose plantation in winter.

Every year, the total volume of roses in demand is about 10 billion. Since 2010, Sanya has supplied over 15 million roses to domestic cities. The high demand from mainland China also encourages local farmers to jump at the chance to strive after this profitable industry.

To promote the development of the rose industry, the Sanya government has provided financial support of 8 million yuan to build a modern intellectual greenhouse for the cultivation of rose saplings.
In 2011 the Rose Valley was listed as one of the key projects in Hainan and was approved as a new tourist attraction by the Sanya tourism bureau.

By the end of 2015, the total plantation area of Rose Valley is expected to reach 5,000 mu, with a daily supply of 700,000 roses, accounting for 15% of the domestic market



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