Sanya aims to boost orchid industry as its new drawing card
Sanya is to host the 7th China (Sanya) International Orchid Show in the Orchid World Cultural Tourism Zone in Tianya Town. It is building a reputation in the international orchid industry after successfully hosting the International Orchid Show for 8 consecutive years and the flower is becoming a new name card of the city.
In recent years, the government of Sanya has paid great attention to the orchid industry and increased efforts to support the industry through finance, favourable policies and services that promote its competitiveness and productivity.
At present, the processing of orchid products has formed an industrial chain and many products are made of orchids, such as orchid food, orchid tea, orchid necklaces, orchid earrings, orchid perfume and orchid skincare.
Sanya’s orchids have been sold to major domestic cities like Beijing, Shanghai and Guangzhou and countries including South Korea and Japan are its main international markets.
By 2015, the orchid-growing area in the city is expected to reach 6, 000 mu, and there will be 180 million branches of cut-orchid and 12 million potted orchids to be cultivated, with total sales estimated at 870 million yuan.