Bombardier opens China’s 1st flagship store in Sanya
A buyer is learning the performances of the ATV (all terrain vehicle) in the flagship store of BRP
Bombardier Recreational Products (BRP), an international famous recreational products company headquatered in Canada, unveiled China’s first flagship store in Sanya Luhuitou Peninsula on 8th July, 2012.
BRP’s motorboats have occupied more than 80% of the market since introduced in Sanya in 2003. The flagship store of BRP will definitely bring a new vigour into Sanya’s leisure tourism market.
The CEO of BRP José Boisjoli said that the company views China as an important development area for the future. He said Bombardier products would not only bring better outdoor leisure experiences for Sanya sports enthusiasts, but also increase the development of the leisure tourism market in Sanya.
BRP has a long legacy of innovation and holds the brands: Ski-Doo, Can-Am (ATV & Spyder Roadster), Sea-Doo (PWC and SportBoats), Lynx, Evinrude Outboard Motors, Johnson Outboards and Rotax. The Ski-Doo motorboat is world’s No.1 motorboat brand of Canada, which enjoys a 60% global market share.
SOURCE: WOS Team
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