Hainan received 3.11 million tourists from home and abroad during the 2015 Spring Festival holiday, up 19.49% year on year.
At the same time, Hainans tourism revenue rose 24.62% with RMB 9.434 billion this year, according to the Hainan Tourism Development Commission.
"Self-driving tours and one-day tours were the new trends of travel during the 2015 Spring Festival holiday, among which Hainan received 1.47 million one-day tour tourists, up 21.33% year on year.
In addition, overseas tourists preferred traveling on international cruise liners. 5 international cruise liners stopped by Sanya port during the Spring Festival holiday.
As a rising travel product, rural leisure tourism has attracted many domestic tourists to the scenic rural villages including Wannings Wentong Village, Sanyas Binglanghe Village, and Qiongzhongs Shihan Village during the week-long holiday.
Aside from rural tourism, duty-free stores across the island also saw a sharp increase in tourist arrivals. The two duty-free shops in the Haikou Meilan Airport and at Sanya Haitang Bay received 179,000 and 219,7000 visitors, respectively.
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