Photo Exhibition ‘Pearl Coast, Beautiful Lingshui’ opens in Beijing
The “Pearl Coast, Beautiful Lingshui” 2013 Hainan Lingshui City National Promotional Campaign (Beijing Stop) was kicked off at the China National Convention Center On June 21st.
The display is part of is part of a major campaign to promote Lingshui’s image among domestic cities.
The promotion, which will last for 20 days, is displaying 250 photos on 20 sets of light boxes showcasing Lingshui’s rich natural resources, vibrant folk culture and traditions, luxury tourism accommodation options, geography and location.
Another part of the campaign is a commercial airing 24 hours a day on 5 big screens in the street. It is estimated that over 1 million visitors will pass by the landmark during the period and in doing so learn a great deal more about Lingshui and Hainan.