On March 22nd, 2019, the Hainan International Brand Expo 2019 was successfully held at the Mangrove International Conference Centre in Sanya Bay.


The theme of the event was “Sharing a New Starting Point for Free Trade”. The exhibition attracted more than 500 brands from 18 countries and regions, presenting a brand feast with clear themes and rich contents for global buyers.


The exhibition attracted thousands of professional buyers to negotiate and tens of thousands of tourists and locals. It is reported that the exhibition is the first important economic and trade event in Hainan for this year, and also an important measure for the construction of Hainan International Tourism Consumption Center.


The exhibition focused on constructing Hainan as an international tourism consumption center, as well as brand display focus, brand planning, brand culture and brand service.

Quite a few of the world’s top 500 and China’s top 500 enterprises participated in the exhibition. Participating exhibitor groups came from countries and regions including Thailand, Malaysia, Iran, South Korea, Japan, Sri Lanka, Afghanistan, Hong Kong and Taiwan.


More than 1000 kinds of exhibits were displayed at the exhibition. Covering special tourism resources and tourism products, health care, food and beverage, apparel, jewelry, consumer electronics, hotel goods, brand planning, and service agencies.

The exhibition also builds a brand promotion platform through activities such as an international duty-free commodity purchasing conference, annual release show of world featured brands, annual joint promotion of world brands, starlight night of world brands, Porsche & BYD brand show, special session of world brand resources and annual Hainan brand investment promotion conferences.