A launch ceremony for the establishment of  the two Chinese travel corporations, CITS (Beijing) International Travel Agency Co., Ltd. and Xiang Meng You (Beijing) Network Co., Ltd. was held at Phoenix Island on September 9th, 2020.

Two Chinese travel industry corporations, CITS (Beijing) International Travel Agency Co., Ltd. and Xiang Meng You (Beijing) Network Co., Ltd., established their presence at Sanya Central Business District on September 9th, 2020.

The goal of their establishment in Sanya CBD is to support the construction of Hainan Free Trade Port and the development of a pilot cruise tourism zone on Hainan Island.

CITS (Beijing) International Travel Agency Co., Ltd. is mainly engaged in inbound and outbound group tour wholesale business, integrated with cruise operation, travel service, retail business and cross-border e-commerce.

In 2019, the company's tourism sector has received more than 300,000 inbound and outbound tourists, including nearly 250,000 tourists in cruise tourism segment. The turnover in cruise tourism segment amounted to RMB 1.5 billion. It is one of the well-known cruise product operators in China.

Chen Lu, Executive Director of CITS (Beijing) International Travel Service Co., Ltd., said that next step the company will continue to focus on the advantageous cruise tourism resources, exploring the tourism segmentation industry, gradually expanding and enriching the cruise tour products, and  will make good use of its domestic marketing network and branding resources and professional advantages to further drive the construction of  Sanya cruise homeport and the high-quality development of Hainan cruise and yacht industry.

Peng Shiping, Founder of the Xiang Meng You (Beijing) Network Co., Ltd said the company will leverage on the preferential policies and ideal business environment granted by the Hainan Free Trade Port to promote the high integration of traditional tourism and sharing economy, focused on extending the cruise tourism industry chain and creating a characteristic tourism product integrating “cultural tourism industry + sharing economy."

Since its establishment, Sanya CBD is striving to build an industrial system dominated by headquarters economy, financial services, modern commerce and cruises and yachts, and supported by professional services for the leisure sector.

Up to now, 336 enterprises have registered in the region, including Hainan Fosun Tourism Culture Investment Co., Ltd.