Recently, an agreement between Mission Hills Group and Hong Kong’s Lan Kwai Fong was officially signed in Hong Kong to expand Lan Kwai Fong, a famous Hong Kong entertainment brand in Haikou.

As the pioneers in the golf and entertainment industry, it is first time for Mission Hills and Lan Kwai Fong in cooperation with each other to expand their new market strategy in the Chinese mainland.

"I have a great confidence that such a strong cooperation will further promote and consolidate the honor of Haikou as a world-class entertainment paradise incorporated with the concept of an International Tourism Island”, said Zhu Dingjian, the Chairman of Mission Hills Group.

With a construction area of 240,000 sqm, the project will be located on Mission Hills and is expected to be put into use by 2013. The total investment will be 2 billion yuan.

The project will have 6 themed highlights including a Lan Kwai Fong entertainment center, an eastern-oriented outdoor shopping street, a high-end brands fashion avenue and a series of 5-star hotels.

Mission Hills, in which several world-class golf tournaments have been held since it opened at the end of 2010, has become an international golf destination for golfers from home and abroad.

 
Translated by WOS Team
 
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