The 2012 China Sports Tourism Expo jointly initiated by the General Administration of Sport and China National Tourism Administration opened Friday at Hainan International Convention and Exhibition Center in Haikou.

Over 300 enterprises from 24 provincial cities and regions including Taiwan are attending the expo, which will last until December 24.

The expo is divided into 8 differently themed display areas at the three exhibition halls, such as Hainan international tourism island, the scenic spots of each province, golf sports and services, outdoor sports and facilities and the sports tourism trade fair.

The highlights of the expo include the boat show organized by Zhongbo Group, an equestrian sports show by Sanya Visun Royal Club, an archery sports and equipment area by China Archery Club and CS Open Tournament.

Since its creation in 2007, the China Sports Tourism Expo has successfully established a way of rational consumption of sports and tourism among the Chinese and served as a platform to promote the country’s sports and tourism to the rest of the world

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